Why Undertaking Graphic Design Without A Briefing Is A Big Mistake

When a client approaches you for graphic design work, often the first thing you will do is ask for details about what the project will entail and what they hope to achieve at its completion. On the odd occasion, however, the project may come along so fast that you don't think to ask for a detailed brief. Whilst it is possible to work without one, it can prove to be a big mistake.

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