Thursday, August 30, 2012

?In the Studio,? GraphScience?s Raymond Rouf Turns Facebook Graph Data Into Dollars

Screen shot 2012-08-30 at 10.11.15 AM"In the Studio" closes out the summer months by hosting a repeat entrepreneur who started his first two companies right after college, both of which grew to modest sizes before imploding, and after moving to the Valley about five years ago to work as a product manager at a small venture-backed company, had an insight about the e-commerce potential of Facebook that led to his current company. Raymond Rouf, founder and CEO of GraphScience, is an enviable position now, but it didn't come easily. After starting a healthcare consulting company and a publishing company for young minority professionals after college, he was able to grow both businesses before they fell apart due to a lack of focus, to paraphrase Rouf's humble and honest admission. When he moved to Silicon Valley and worked for MindKey building Facebook apps back in 2007, he began to realize the power of the Facebook API. Eventually, he founded, in 2008, what would later become GraphScience, working for 30 months with no income, living entirely off savings, where he focused entirely on how to build real, measurable value in his company and avoid the mistakes of his past.

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